Tuesday, March 22, 2011

New Social Media Product!!!

Today, I found an article on CMS Wire's website about a new CRM that was introduced recently by Nimble. Nimble is a company that was founded by the same man who started GoldMine (a popular CRM system) many years ago. Recently, he decided that the old CRMs are not going to work in today's world. They are not designed to manage all of the connections and contacts that people have through their social networking or social media sites. So, he decided to start a new company, Nimble. Nimble's whole concept is to create CRMs that can manage ALL of your contact information. That even includes your Facebook, Twitter, Linkedin, and Gmail accounts.

Nimble allows the user to import all of their existing contacts along with their social networking contacts into the system so that with one login, they can get instant contact information from all of their social networking sites. You can view someone's 'bio' and see what you connection to them is (Facebook, Twitter, etc.) and all of their contact information. You can also go directly to all of  your social networking accounts from this one page; no more five or six tabs open on your browser. It is simple and fun to use.

So then, this article and this new product makes me wonder: what other business tools with come about due to the immense use of social media by all business professionals? What will we see next? What other current business tools will be adapted to handle our use of social media? My prediction is that business will soon be seeing other IT systems that are designed to meet the needs of social media users. Because of the huge increase in social media marketing, social networking sites are now just as crucial to many businesses as their accounting software or their financial spreadsheets. What do you guys think???

Read the cool article. Then, go register and try Nimble for free!!

1 comment:

  1. Cool post! Nimble sounds like a neat company. I know for the company I work for in particular, the more you can do on one site (as opposed to using multiple) the better. We have facebook accounts for clients, twitter accounts, google analytics and all kinds of other tools that we either have to log in to separately or we use a site such as hootsuite or raventools. The one you were talking about sounds awesome!

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